The Caffeine Partnership brand book

We designed, wrote and produced a brand brochure for The Caffeine Partnership, a boutique business consultancy firm who help businesses, brands and people grow fast. The book was designed to communicate the brand’s core values of energy and stimulation.

Objective

Produce a piece of marketing material that could communicate the brand and unique offering to key clients and potential prospects at a book launch hosted by The Caffeine Partnership. The item would also act as a manifesto and ongoing brochure for the consultancy’s services.

Solution

A 24 page highly designed and copy-written A6 book which introduced The Caffeine Partnership intelligently and impactfully, through a series of engaging stories and anecdotes. Ragged Edge Design created all aspects of the book – from the tone of voice and the copy content, through to the design and print production.

Success

Well received by clients and prospects alike, The Caffeine Partnership brand book was launched at a Caffeine Partnership business networking event and helped raise awareness of the Caffeine proposition to attendees. The book is now used as a sales tool that is sent out to all prospects and potential clients as an introduction to the brand.