Brand brochure for bar & restaurant chain, Floridita

This brand brochure for Floridita, a global chain of premium bars and restaurants, is tall, elegant and classy. The restrained cover contrasts dramatically with the full page photography on the inside.

Objective

Design and print a premium quality brochure for Floridita, a bar and restaurant chain with a global footprint. The brochure should communicate brand’s unique proposition to potential investors and brand partners

Solution

A tall, elegant 8 page brochure. The design fused contemporary imagery with archive Cuban photography. An uncoated finish was chosen to communicate the premium nature of the brand whilst also giving a Cuban feel.

Success

The brochure was distributed to all potential brand partners and prospects and helped to secure a number of franchises globally.