Cocktail photography for Grey Goose vodka and Bombay Sapphire

Cocktail photography and art direction for premium drinks brands, Grey Goose vodka and Bombay Sapphire.

Objective

Over the course of 3 years, we have been asked to commission and art directed a wide range of photography spanning evocative lifestyle shots to magazine cut-outs.

Solution

We work with a range of photographers and mixologists to create cocktail imagery that reinforces brand messages. For Grey Goose Character & Cocktails, the annual event to benefit The Elton John AIDS Foundation, we created a unique and ownable style specific to the activity. This has been carried across 3 years and ensures that the activity has a coherent and recognisable identity that ties together the unique look and feel of the individual events. 

Success

The photography has been used in a wide range of advertising and marketing collateral and has also been reproduced in magazines including GQ, Harpers Bazaar, Hello and OK!