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01 Commission: Definition of project and overall objectives; Definition of budgets and how to achieve maximum ROI

02 Discovery: Research to gain in-depth understanding of both requirements and brand; Definition of project parameters, key milestones, internal processes etc.; Risk analysis

03 Strategy: The thinking behind the project; Definition of KPIs and core strategies; Solution as to how best to realise KPIs

04 Creative concept: Supply of initial creative and mood boards; Consultancy on materials/techniques alongside production of dummies and prototypes (print projects)

05 Design: Information architecture and wireframes (digital projects); Production of final artwork; Copywriting

06 Production: Technical development; Technical and usability testing across all browsers and platforms (digital projects); Management of print/production process (print and branding projects)

07 Implementation: Execution launches procedures followed by post-launch testing (digital projects); Defined procedure for offline launches to ensure smooth roll-out (print and branding projects)

08 Measuring the success: Evaluation of project against agreed KPIs and measurables

09 Building on the success: Continued optimisation and support for ongoing projects to maximise ROI; Everything we create is scalable and future-proofed allowing for a phased approach

Click to scroll through our process

A proven project methodology

Our tried and tested project approach ensures that all creative work is delivered smoothly and achieves its objectives. Beginning with the initial commission, our methodology covers all aspects of the delivery right through to measurement, evaluation and building on the success.

Click on the arrows in the above diagram to view each stage of the process.